
Three months ago, the adventure began. As of today, it’s been 90 days since Frosty Dog Games (FDG) was officially incorporated! 🎉 It feels like just yesterday I was filling out the initial paperwork, and now we’re already marking the first major milestone in FDG’s journey as an indie studio focused on creating and delivering fun casual mobile…

The first week at Frosty Dog Games emphasizes a fun-first philosophy centered on creating enjoyable gaming experiences. Rejecting corporate practices, the studio prioritizes player respect, sustainable practices, and listening to player feedback. The planning strategy involves short-term quests based on SMARTER goals, focusing on emotional attachment and rewards for achievements.

On September 1st, 2025, I embark on my journey as an Indie Game Developer, launching Frosty Dog Games. After leaving my role at King, I aim to create fun, engaging games designed for everyone. Through my blog, ScaryBlankPage.com, I’ll share my entrepreneurial experiences and the process of developing our first mobile game.